Helping early-stage founders raise capital with clarity.
I work with startup founders on fundraising strategy, investor positioning, and cap table discipline
— without hype, shortcuts, or wishful thinking.
WHAT I DO
Fundraising gets messy fast.
Not because founders are lazy or unprepared — but because most people approach fundraising without structure, context, or an investor-level view.
I help founders:
understand what round they should actually be raising
tell a clear, credible story investors can evaluate quickly
avoid bad equity decisions that feel fine now and hurt later
think like long-term builders, not pitch-deck performers
Sometimes that’s through content.
Sometimes through conversations.
Sometimes through direct work together.
I’m Filip Kollert — former fintech founder and operator.
I co-founded and scaled a startup called Swipelux, where I spent years:
raising capital
selling to real customers
building teams
and learning the hard parts of startup life firsthand
I’m not an advisor who discovered startups from X threads. I’ve been inside the pressure cooker.
A few concrete facts:
Raised $2.5M from institutional investors
Built a B2B company with 180+ clients
Reached ~$500K ARR
Helped raise $5M for my clients
Took a startup from MVP through scaling and exit
I now focus on helping other founders fundraise with fewer blind spots.
WHO I AM
Social content & Newsletter
Short, practical insights on:
equity and dilution
investor psychology
common fundraising traps
how VCs actually think
Clear fundraising insights, without the noise.
HOW I SHARE WHAT I KNOW
Working together
If you’re actively raising or preparing to raise, we can talk.
That may lead to:
a single strategy call
ongoing fundraising advisory
or a structured program
Newsletter
Fundraising tips, investor insight, and startup news — without the noise.
Short, useful, and occasional.
High signal. No spam.